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BUSINESS ANALYTICS AND BIG DATA

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BUSINESS ANALYTICS AND BIG DATA

Well-run companies manage their business processes using real-time predictive analytics based on dynamic business analytics technologies.

Perfectly coordinated and flexible business analytics processes enable enterprises to discover market potentials, improve their business accordingly, and react quickly to market demands. Using the increasing volumes of internal and external data effectively can lead to significant company benefits and higher predictability for the business. Effective use of big data will drive new offerings in the market, better analysis of customer behavior, operations, internal and external business drivers, and opinions.